
It has most definitely been a long while since I last blogged, but seeing as it is now summer, I decided I should update this blog with an entry. I had originally created this blog for the purpose of an assignment, but I truly came to enjoy the entire blogging experience, and will therefore continue on in updating this blog on a regular basis.
I was browsing around the cereal section of Costco today and came across a brand of cereal called YogActve. I must admit that I was originally drawn to the cereal for it's fancy packaging, as it looked very modern and was highly visually appealing to say the least. I then began to analyze the claims on the box and was immediately intrigued. It had stated that the cereal contains an active flora of probiotics, which I thought was interesting because probiotics are typically associated with yogurt and not cereal. To update everyone about what probiotics are, they are a type of microorganism that has been shown to be healthy for the gut. In addition to probiotics, the cereal contains a hefty amount of fibre, which has also been shown to be beneficial towards one’s digestive system as well as heart. I am not quite sure about everyone else, but whenever I hear or see the word fibre, a boring image of oats or bran always seems to pop up in my thoughts. This however, was not the case because the cereal was marketed in such a way that it actually looked delicious to consume, especially when I saw the mouth-watering strawberries and peaches on the front of the box. Needless to say, after standing in the cereal isle for about 20 minutes just staring at the box, I ended up purchasing it. I am actually quite impressed with how creative this cereal is because up until today, I had never heard of probiotics in cereal before. I am therefore quite excited to try this new brand of cereal out!







